Copywriting For Online Marketing

Look into Brian Clark’s informative Copyblogger if you own a company website and want the latest tips on how to maximize its effectiveness. He covers a lot of esoteric information but you can certainly pick up a few gems that will help you along the way. Humor inflected, easy to read, he keeps an otherwise dry topic fun to read. For example check out this piece on P.T. Barnum who it turns out never said “There’s a sucker born every minute.”